The Comprehensive Guide to HubSpot’s Video Features

Vignesh SubramanyanMarketingLeave a Comment

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In 2015, video should be a weighty factor when considering a marketing automation platform. And for those looking at marketing automation platforms — HubSpot should be at or near the top of any evaluation list. But do HubSpot’s offerings meet your business video needs? This guide breaks down the HubSpot’s features and functionalities as they pertain to video.

3 Simple Tips To Make Your Content Great

Vignesh SubramanyanMarketingLeave a Comment

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This is the bar your content has to clear on social: “Are you more interesting to me than my wife?”  ~ Jay Baer, Convince and Convert Writing good content is all the rage right now, and rightfully so. In fact, it’s something I struggle with myself. Companies can no longer get away with a lackluster content marketing plan or even … Read More

What Are Users Doing On Facebook? [Video]

Vignesh SubramanyanSocial, VideosLeave a Comment

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Facebook has seen quite some changes over the past few months including their News Feed algorithm  and growth in video. There have been a lot of conversations around the changes and also how it will affect user behavior on the site. But exactly what new trends can we expect to see from these changes? Check out this video infographic to find out how … Read More

50 Tweetable Tips On How Companies Can Drive Engagement With Blogs

Vignesh SubramanyanMarketingLeave a Comment

Companies can benefit greatly by maintaining a blog. It helps drive engagement by establishing industry expertise, and can also promote products and generates leads by enhancing the company’s visibility in the market. A survey conducted by Hubspot, a marketing software company, indicates that more companies are adopting a blog and find it to be “critical” and “useful” to their business. … Read More

Understanding The Basics Of IoT

Vignesh SubramanyanTechnologyLeave a Comment

You have probably heard about the Internet of Things (IoT) in the past few months. IoT is being hailed as the “next big thing”. Given the considerable innovation and deployment of technology in all aspects of our lives, we can appreciate the hype around this topic. Before we can dive deep into how IoT can help us, let’s understand some … Read More